Miscellaneous - - European Union

Unstereotype Alliance Annual Report: 2020

26.08.2021 / Created by (EMWF)

The following report highlights the Unstereotype Alliance’s progress in 2020. It encompasses tools produced across the Alliance to address inequalities within advertising content, a deep dive into the 76% growth in membership during 2020, the programmes and initiatives rolled out by national chapters, and more milestones from across the four Unstereotype Alliance workstreams.

2020 was set to be a landmark year with the 25th anniversary of the Beijing Declaration and Platform for Action, the 20th anniversary of Security Council Resolution 1325, and two Generation EqualityForums planned to galvanize progress for gender equality. Instead, we witnessed the COVID-19 pandemic, the most discriminatory crisis we have ever experienced.

With that came heightened inequalities and regression on hard-won gains, a brutal reminder of the criticality of our work. We saw a ‘shadow pandemic’ of reported increased violence against women at home during lockdowns, as well as in the streets and online. We are still facing a burden of care that is disproportionately borne by women and a widespread loss of jobs, with most being women’s jobs. A resurgence of gender stereotypes including ‘traditional’ household roles reappeared and we saw inequity and discrimination reflected directly back in our advertising.


  • Type of publication : Study / Report
  • Author : y the Unstereotype Alliance Secretariat, UN Women, New York
  • Publishing house : y the Unstereotype Alliance Secretariat, UN Women, New York
  • Publication date : 2020
  • Number of pages : 38
  • Language : English


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Life  Foundation for Development and Social Reintegration (LFDCI)
The Arab Association for Human Rights
Racha Ramadan
Tunisie pionnieres
هلدا عواد
Alternative Movement for Individual Freedoms M.A.L.I.
Tunisian Association of Women Judges- TAWJ
International Organisation for Women in the Seafood Industry
Digital Opportunity Trust (DOT)
The Children of Female Prisoners' Care Association (CFPA)
Elkhir Women's Association
Réseau Algérien des Femmes d'Affaires (RAFA)
Ministry of Women , Family and Children
Mouna Mtibaa
SHASHAT Women Cinema
Life Foundation for Development and Community Integration
International Center for Rights and Freedoms (ICRF)
Programme d'Appui à la Société Civile (PASC-TUNISIE)
Creativity Center for Citizenship and Democracy
Inclusión, Ciudadanía, Diversidad y Educación
Palestinian Youth Association for Leadership and Rights Activation (PYALARA)
Monia Braham
Genre en Action
Women's aspirations Association
Interdisciplinary Research Group on Immigration
Forum on Festivals in the Arab Countries
Kayan Masr foundation for Development, Training & Community Participation Support
Association Corrente Rosa
Nazra for Feminist Studies
Women & Cinema
Association El Ghaith
Euro-Mediterranean Women's Foundation
Jyhene Kebsi
Sciences Po
CREAD – Research center applied economics for development

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