This study highlights the impact of stereotypes on gender equality, women’s rights, gender based violence and society development in Morocco.It is based on a qualitative and quantitative approach, with a large sample of interviews, both in rural and urban areas in the country and taking into consideration women from different cultural and professional backgrounds.The study focuses on the main areas where these stereotypes exist such as: family and domestic sphere, work, school public sphere leadership positions…etc.The study addresses civil society organizations, as well as governmental, educational and political bodies, in order to achieve a change in mentalities, policies and attitudes towards the issue of gender stereotypes.